The Hyundai brand is one of the most prominent and fastest-growing automakers in the world today, known for producing high-quality, reliable, and stylish vehicles. But, the Hyundai brand's success story begins long before it became a household name in the automotive industry. We invite you to take a closer look at Hyundai's rich history and evolution over the decades, before planning your visit to our dealership near Columbus.
Origin Story
Hyundai's origins actually trace back to 1947, when entrepreneur Chung Ju-Yung founded the Hyundai Engineering and Construction Company in South Korea. It wasn't until 1967 that Mr. Chung established the Hyundai Motor Company and began producing cars. The first successful Hyundai model was the Hyundai Cortina, which it produced in partnership with Ford in the late 1960s.
Building a Legacy
The Hyundai brand has come a long way since its founding in 1967. What started as a small construction company in South Korea has grown into one of the largest and most successful automakers in the world. At our dealership, we're proud to be part of Hyundai's rich history and continue its tradition of excellence.
In the 1970s, Hyundai began developing its own vehicles, starting with the compact Hyundai Pony model. The Hyundai Pony helped expand Hyundai's exports to other parts of the world, including South America, the Middle East, and Africa. It's amazing to think how far Hyundai has come since those early days.
The 1980s saw Hyundai expand its operations significantly, opening its first overseas assembly plant in Canada and establishing a presence in the United States. In 1986, Hyundai introduced the Hyundai Excel model, which was an instant hit and became one of the top-selling subcompact cars in the United States. Hyundai cars filled a void in the market at the time, providing shoppers with reliable and competitively priced models for daily driving. This success helped put Hyundai on the map for American car buyers. Similar brand ideals keeps Hyundai vehicles popular for drivers around Yellow Springs and beyond.
In the 1990s and 2000s, Hyundai continued to innovate, launching new models, like the Hyundai Elantra compact car and Hyundai Sonata midsize sedan that offered premium features and stylish designs at affordable prices. These exceptional cars are still available today. Hyundai also focused on improving the quality and reliability of its vehicles. This commitment to quality has helped Hyundai win over customers who appreciate well-built, dependable cars.
The Hyundai Brand Today
In recent years, Hyundai has become one of the top-selling automotive brands in the United States and globally. Models, like the Hyundai Sonata, Hyundai Santa Fe, and Hyundai Tucson, are some of the most popular vehicles on Fairborn roads today. Hyundai's success can be found everywhere, from Dayton to Hamilton and beyond, as more and more people discover the exceptional value and quality that Hyundai vehicles deliver.
Schedule a Test Drive Online
At Jeff Wyler Springfield Hyundai, we're excited to be part of Hyundai's ongoing history. As the company continues to push the boundaries of what's possible in the automotive industry, we remain dedicated to providing our customers with the best possible vehicles and service.
We offer a wide selection of new Hyundai models that showcase the latest innovations in performance, safety, technology, and design. When you visit our dealership, you'll see how far Hyundai has come in its evolution from a small Korean automaker to one of the industry's leaders. You can test drive the new Hyundai vehicles on our lot and drive one home after arranging a lease or loan to seal your own mark on the Hyundai legacy. Contact us online to get started. We look forward to seeing you here soon.
